Fundraising ideas and resources for the London Marathon

If you haven’t raised money before, please don’t be daunted! We’ll help you get started with our fundraising resources and tips.

Once you’re registered with #TeamSamaritans, you’ll receive regular emails with tried and tested ideas from our fundraising team and fellow runners. You'll also have access to download a whole range of resources to help you smash your fundraising goals. The first step is to set up your online fundraising page.

Set up your fundraising page on the official TCS London Marathon online giving site, Enthuse. It’s quick to do, and you’ll be able to share the link and keep track of your fundraising. They have great tips on how to bring those donations in! And here are some of ours:

• Words and pictures. Explain why you’re running the TCS London Marathon and why it means so much to you. For online fundraising, put up a picture or get creative with a short film. Both help people to connect with you and your fundraising
• Aim high. Be ambitious with your fundraising target. It encourages people to give more to help you get there. Incentivising donations is also a great way to engage your supporters, like promising to do your fundraising in fancy dress if your target is met
• First sponsor. Try to get a particularly generous friend, colleague or relative to be your first sponsor. Others are then more likely to match their amount
• Blow your own trumpet. Use posters, emails, social media, the local press… everything you can to get the word out about your fantastic fundraising
• Social media shout-out. Keep people updated on social media, with a link to your online fundraising page on each post. And don’t be afraid to remind friends to support you – people just need a nudge sometimes. Remember to use #TeamSamaritans

Here are some Samaritans branded assets to take your fundraising event to the next level:

• London Marathon Sponsorship Form
• London Marathon Guess My Time
• General event poster
• Quiz event poster
• Music event poster
• Bake sale poster
• Cake flag labels
• Event invitation
• Samaritans bunting